GIMS Qatar to showcase 30 renowned automotive brands and unveil 10 product premiers in Doha, offering visitors a first-hand experience of the industry’s latest innovations
Qatar Tourism and the Geneva International Motor Show (GIMS) are delighted to welcome 30 global automotive brands to the inaugural GIMS Qatar, which will be held in Doha from 5 to 14 October.
Qatar will see the first-ever edition of the Geneva International Motor Show taking place outside Switzerland.
The strong demand from exhibitors is reflective of GIMS’ innovative, first-of-its-kind concept, which is setting new standards for trans-continental motor shows and naturally complements the marketing strategies of major OEMs and suppliers.
Car enthusiasts attending the show will have the opportunity to be among the first to see ten ground-breaking new cars, which are set to be unveiled during the event. Exhibitors will cover more than 10,000 sqm within the Doha Exhibition and Convention Center (DECC). A total of five prominent external venues across the country will also provide a diverse and immersive festival experience for visitors and guests. GIMS will now begin the space allocation process following the closure of registrations at the end of June. Participating brands will be unveiled on the GIMS social media channels in the coming weeks.
According to Qatar Tourism Chief Operating Officer Berthold Trenkel, Qatar is the ideal location to inaugurate the first-ever GIMS to be held outside of its home country. He said that Qatar has maintained incredible momentum since the FIFA World Cup™ last year, welcoming a record number of visitors and maintaining its sporting legacy through multiple global sporting events that have taken place in the first half of the year.
We’re gearing up for an exciting social calendar in the months ahead and we see that Qatar is well on its way to becoming the fastest-growing tourism destination in the region by 2030.
Geneva International Motor Show CEO Sandro Mesquita said they are on track to make the event the new, top-tier motor show for the Middle East, bridging the gap between the exciting automotive industries in the East and West. He said that Qatar Tourism, GIMS and partners are delighted with the outstanding support they have received from global brands.
For us, it’s indicative of the high levels of confidence and loyalty they have in the GIMS model. One of our exhibitors has participated in every edition of the Geneva Motor Show since 1924 and is just as enthusiastic to join us in Doha.
Exclusive opening ceremony, gala dinner
Starting with an exclusive opening ceremony and gala dinner on 5 October, GIMS Qatar will welcome the international media on 6 October, before opening to the public from 7 to 14 October. The event will also coincide with the FORMULA 1 ® QATAR AIRWAYS QATAR GRAND PRIX 2023, which is being held in Doha from 6 to 8 October. The full GIMS Qatar programme of events will be unveiled soon.
Activities will include a forum for the future of car design, to be held at the National Museum of Qatar (NMoQ). There will also be offroad adventure experiences at the Sealine Desert, rides and drives at the Lusail International Circuit and the chance to visit the best of the best gallery of classic automobiles.
Qatar holds a strong and growing track record of hosting major events and conferences. Earlier this year, Qatar Tourism hosted the 9th Annual Destination Wedding Planners Congress – the world’s biggest B2B event for destination weddings. In addition, the Doha Jewellery and Watches Exhibition, featuring the participation of over 500 local and international brands, took place in February at the DECC, the very venue where GIMS Qatar will be taking place.
With state-of-the-art facilities, an award-winning national carrier and airport, seamless public transportation networks, open tourism visa policies and a strategic central location, Qatar is quickly emerging as a prime destination for major global events.
For more information about GIMS Qatar, visit genevamotorshow.com.
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